Friday, September 5, 2014

Jell-O Shots: University-Approved?

Last month -- just in time for a new season of college football -- Kraft Foods released a new line of Jell-O molds in the shapes of various university logos. Four of the "jiggler mold kits" were unveiled last year, but products for 16 more teams have now been added, including the University of Alabama, Ohio State University, and the University of California at Los Angeles.

In a press release, Kraft said the kits are meant to be used in creating Jell-O treats for tailgate parties for alumni and fans. But some are concerned that the themed molds could be seen as university-endorsed invitations to create alcohol-laced "Jell-O shots" -- a mixed message for universities fighting to curb binge drinking among students.


Read more here https://www.insidehighered.com/news/2014/09/05/university-themed-jell-o-molds-send-mixed-message-critics-say 

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