Showing posts with label competitive advantage. Show all posts
Showing posts with label competitive advantage. Show all posts

Thursday, April 7, 2011

Diversity’s Missing Ingredient

The Table Group June 2009 When it comes to tapping into the competitive advantage of diversity, few companies succeed. Yesterday I was reminded why. Our firm was having a meeting to discuss important elements of our strategy and marketing efforts, when something really great happened—we got into an argument. Not a disagreement. A loud, contentious, uncomfortable and passionate argument. On one side of the battle was a pair of our team members who were arguing their point based on a very accurate and literal interpretation of something we had decided months earlier. On the other side was a group of team members that was even more loudly making their point (probably because I was a member of that group and I'm Italian and Irish) based on a more theoretical interpretation of that past decision. Full Story: